by Nathan G. Meaux | Aug 17, 2017 | Music Marketing
Has the bevy of bad news from SoundCloud as of late caused you some concern? Chances are it did, and you found yourself asking “What is going to happen to my music!?” SoundCloud came minutes away from shutting down last Friday, so you were not alone. Approximately 12...
by Nathan G. Meaux | Jun 7, 2017 | Music Marketing
Most independent musicians primarily share four common goals: build their awareness, get their music heard by fans, increase their sales income (including live ticket revenue, albums, singles, merchandise, etc.) and lastly, to be supported and/or signed by a major...
by Nathan G. Meaux | Mar 30, 2017 | Music Marketing
The Internet and social media have become a gift and a curse for the indie musician striving to build music fans. Now, within seconds you can upload your song to Soundcloud and potentially reach millions of listeners. However, with the ease of this process has become...
by Nathan G. Meaux | Mar 16, 2017 | Music Marketing
As a digital and social media strategist for various indie musicians, it’s my responsibility to keep track of the latest social media trends and how they will affect the music industry. With that said, I wanted to give you a heads up on a few social media trends...
by Nathan G. Meaux | Jan 10, 2017 | Music Marketing
There are over 20,000 songs added to Spotify daily, and if you’re reading this article, chances are that one of those may be yours at some point. Now that music is moving largely online towards streaming, the heat is on to convert casual listeners to fans. With so...
by Nathan G. Meaux | Jul 19, 2016 | Music Marketing
Millions of covers are recorded and posted to YouTube on a daily basis by musicians. In 2015, a great, but not guaranteed, way to break through the digital noise and to build up a fanbase is a cover that goes viral. But it’s not as easy as it seems, of course. What...